A pre-order is an order placed for an item that hasn't been released or is not currently in stock. They're shipped to the customer once available. Pre-orders allow customers to order products before they are available. All our pre-order items are 100% made to order and will take 6-8 weeks to ship.
The reason why we operate with pre-orders is many. The 3 main reason is because it helps us expand our product offerings without investing heavily in inventory. Meaning we can offer more sizes and colors.
The second main reason is to gauge customer interest in a particular product. Instead of ordering a large quantity of products that eventually become dead stock, we can order the exact amount.
The last reason is availability. As a small business we have limited funds to invest in new stock. We have experienced time after time that we sell out as soon as we restock because we're only able to order a limited amount of products at time. With pre-orders this is no longer an issue.